5 Reasons Why Your Business Should Use Doodle Animations

Businesses are looking for ways to stand out from the competition, in today’s fast-paced digital world. Small businesses, especially, need to be creative with their marketing strategies. And undoubtedly, one of the most effective and affordable ways to do this is by using doodle animations.

Google has been known to use doodles on its homepage to commemorate special events or holidays. These doodles often feature fun designs that engage users and add a touch of personality to the search engine. With such a large and influential company utilizing doodles, it’s clear that they can be an effective tool.

What are Doodle Animations?

Doodle animations are short, animated videos that use hand-drawn images and text to tell a story or explain a concept. Not only that but also typically accompanied by a voiceover that provides additional context and explanation.

They are effective because they combine visual and auditory cues to create a memorable and engaging experience for the viewer.

5 Reasons Why Use Doodle Animations

There are many reasons why small businesses should consider using doodle videos to enhance their marketing strategies. And here are just a few: 

• They are engaging: First, studies have shown that people are more likely to remember and understand information presented in a visual format. Therefore these type of videos are an effective way to convey complex concepts in a simple and engaging way. Which also making it easier for your audience to grasp the information and retain it over time.

• Better shareability: Doodle animations are visually appealing and fun to watch, which makes them more likely to be shared on social media or other platforms. Furthermore, this help increase your brand’s reach and visibility, as well as drive more traffic to your website.

• Versatility and flexibility: Doodle animations can be used in a variety of contexts, from explainer videos to educational content to marketing materials. Additionally they can be customized to fit your brand’s style and tone, and can be produced in a range of different lengths and formats to suit your needs.

• Cost-effective production:  Doodle animations can be produced quickly and cost-effectively, unlike live-action videos. This makes them a great option for small businesses or individuals on a budget.

• Improved SEO and website traffic: Doodle animations can help improve your website’s search engine rankings. By increasing engagement and dwell time, it clearly signal to search engines that your site is a valuable and relevant resource.

Conclusion

Now we know why doodle animations are crucial for marketing strategies. These engaging and memorable videos use hand-drawn illustrations to explain complex concepts simply. They are also cost-effective, quick to produce, and easily shared on social media platforms, making them ideal for small businesses. 

Eggplain is a team of professional illustrator and animator here to work with you. We create a customized Animated Video that’s tailored to your specific needs and goals. We’ve helped countless businesses just like yours, so let’s chat and see how we can help take your business to the next level!